We know that the YouTube homepage, or the “sub box” as it’s lovingly called by long-time YouTubers, is a very important part of the site for creators. It’s where all your die-hard fans come to catch your latest uploads and we’re working hard to improve the experience for all of your viewers.
Starting next week, you’ll see an update to the homepage for signed-in viewers that puts more videos above the fold. Rather than one video per channel, your fans will now get to see more of your uploads on a single row of the homepage.
In addition, we’ve also added some variety to how updates from channels are displayed. For example, if someone has been watching a few episodes from a series, there’s a good chance they’ll see an update on their homepage that encourages them to watch the next episode:
This update is a first of a series of improvements you’ll see us make over the coming months to make the homepage smarter.
To help someone find the next best thing to watch, we’re looking for patterns in how viewers use YouTube. We know that a lot of fans come back to watch every single video from their favorite channels, regardless of whether those videos were uploaded yesterday or last year. For those most loyal fans, we want to make sure that their favorite channels are always up top so they never miss a beat. And for those fans that watch mainly from their subscriptions, we’ll move their other recommendations further down so they can always see their favorite channels first.
This update is another in a series of improvements you’ll see over the coming months to make the home page smarter. We’ll keep you updated along the way, and we hope you enjoy these new improvements as well.
Norberto Guimaraes recently subscribed to bigthink.