Friday, July 18, 2014

Creator Day

Summer In The City is the largest creator fan meetup in UK, attracting over 7,500 creators, fans, MCNs, media companies, and journalists. New for 2014, Creator Day focuses on inspiring creators of all levels - panels and workshops with exciting top name creators will provide insight and education into topics such as How to Work with Brands and How to Use Social Media Wisely. Use the discount codes below to book your ticket to Creator Day before July 25th when they will sell out

The code for the tickets is CONTENT1, which brings the price down to £22.50 including the ticket fee.

Tuesday, July 15, 2014

Look ahead: creator features coming to YouTube  

VidCon is the place where thousands of creators and fans come together every year to share their passion for YouTube and online video. We came to Anaheim today to offer them a sneak preview of the new features and updates that we’re releasing in the coming months. Here’s a look at the things we’ve been working on to help you make your videos even more awesome, to reach global audiences and grow your businesses on YouTube. 

        YouTube Creator Studio: Did you know that after Rebecca Black uploaded “Friday” she went on a school trip, not knowing for several days the video was going viral? To help you manage your videos on the go, the new YouTube Creator Studio app lets you see analytics, manage your videos and more. The app is available now on Android and launching on iOS in coming weeks and you’ll see some redesign of the Creator Studio on desktop too.

        Audio Library, now with sound effects: You’ve used the hundreds of free songs in the Audio Library on millions of your videos. But until now, you’ve had to go through extreme lengths to make your own zombie screams and fighter plane sounds. To make your lives easier and videos better, from today you now have thousands of royalty-free sound effects at your disposal. We’ve also added more tracks to the Audio Library.

        60 (yeah, six-zero) frames per second: Your video game footage with crazy high frame rates will soon look as awesome on YouTube as it does when you’re playing, when we launch support for 48 and even 60 frames per second in the coming months. Take a look at some preview videos on the YT Creator Channel. Make sure you’re watching in HD!

        Fan Funding: Your fans aren’t just watching your videos, they’re also helping support your channel through services like KickStarter, IndieGogo, Patreon and more. We’ll be adding another option for you, where fans will be able to contribute money to support your channel at any time, for any reason. A handful of creators are testing this feature soon on desktop and Android, including Dulce Delight, Fitness Blender, The Healthcare Triage, The King of Random, Soul Pancake, Steve Spangler Science, The Young Turks and Thug Notes. If you’re interested in trying it on your channel, sign up here.

        Creator Credits: Collaboration is a key to great videos on YouTube. You’re already giving your collaborators shout outs in your video descriptions. But what if those text-based shout outs were tags that let viewers click through to their channels, or let you search for a collaborator based on their work and location? That’s our vision for Creator Credits, stay tuned for more. 

        Subtitles contributed from fans: More than a billion people watch YouTube each month, but not all of them speak the same language and some are deaf or hard of hearing. Automatic speech recognition and automatic translation on YouTube can help, but your fans can do an even better job. In the coming months, your fans will be able to submit translations in any language based on the subtitles or captions you’ve created, helping you reach even more viewers. You can try this out now on Barely Political, Fine Art-Tips, Got Talent Global and Unicoos

        Info Cards: Annotations are useful, but not as ridiculously good looking as say, Blue Steel. In the near future, you’ll see our new interactive information cards with a clean look, which you’ll be able to program once to work across desktop, phones and tablets.

        SiriusXM & YouTube: We love supporting artists, and so do our friends at SiriusXM. That’s why we teamed up to launch “The YouTube 15”, a weekly show on SiriusXM’s Hits 1 hosted by Jenna Marbles and featuring the biggest names and rising stars in music from YouTube. 

        More ways to playlist: Along with playlists analytics we recently added to analytics, expect to see more ways to create playlists, so that all the time you spend building them translates into easier discovery for viewers and better results for you.

We take your feedback seriously, which is why we’re focusing on these areas that you’ve told us are most important for you. So keep your comments coming on Google+ or Twitter. We’ll be working closely with you to bring these features and more to the creator community in the future. 

Matthew Glotzbach, Director of Product Management for Creators, and Oliver Heckmann, Vice President of Engineering for Creators, recently watched “VGHS Season 2 Trailer - HFR Version

Friday, July 11, 2014

Making sure your subscribers count

Subscriptions are one of the clearest ways you can see how you’re doing on YouTube. When people subscribe to your channel, it’s a signal they like what you’re doing and want to see more. We know your subscribers are hard-won, and that’s why we recognise big subscriber milestones with things like access to programmes at the YouTube Space and our Creator Rewards programme.

It’s extremely important to us that these numbers stay meaningful so that you can be sure that when your sub count grows it’s because you’re building a community of real fans who are going to keep watching and supporting you.

With that in mind, we’ll soon implement a new process to improve the accuracy of subscriber counts. It’s similar to existing ways we ensure that other site metrics, like views, are free of spam and abuse, and keep YouTube a fair playing field for everyone.

On 16 June we’re going to remove suspended accounts from all channels’ subscriber counts. This means some of you will notice a minor drop in your subscribers. To be clear, these are not active viewers, so you shouldn’t see any impact on your views or watch time. 

From there, we’ll have an automated system in place that removes suspended accounts from subscriber counts as they occur. And, we’ve built our system so that if something goes wrong for one of our viewers and their account is suspended in error, these changes are reversible.

You don’t need to do anything to prepare for this change. Just keep being you, and making YouTube great.

Katie Hushion, YouTube Operations Specialist, recently watched Cute Bunny Jumping Competition.

Thursday, May 8, 2014

Boost your channel’s recognition using new intro videos

Everyone knows the power of a good introduction. Imagine watching The Simpsons without its iconic opening sequence. Wouldn’t be the same, would it?
Many of you have asked us for a way to create a distinctive intro for your videos, so you can more easily build a consistent brand that your fans will recognise. Well, game on. Starting today you can automatically add an intro video up to three seconds to the start of every video on your channel.
It only takes three easy steps to set up:
Upload the three-second intro video that you’d like to use on your channel as an unlisted video.
On your channel's InVideo Programming page, click "Add a channel branding intro" and select the intro from a list of eligible videos.
Select the videos that you want the intro to appear on. You can choose whether to add it to all of your videos or just the ones that you’ve uploaded after a certain date. You can always remove or change the intro later.
Note that these intros may not be used as ads, sponsorships or product placements. We also don't recommend that this feature is used by channels using their videos as advertisements.
As always, we want to hear how things work out for you. Send us feedback from your YouTube dashboard or via Google+ or Twitter.
John Gregg, Software Engineer, who recently watched “Submissions Only

Tuesday, May 6, 2014

New playlist reports in YouTube Analytics

Recently, we tweaked YouTube to give playlists more love, with new features like the ability for viewers to collect their favourite playlists and access them straight from the Guide.
Whether you create videos with different themes or you curate videos from other creators, keeping your videos organised with playlists helps viewers easily find what they went to your channel for, and can also encourage them to watch more of your videos.
Today, we’re adding a number of reports to YouTube Analytics so you can see how your playlists are contributing to your channel’s performance. You’ll be able to see the total number of video views from your playlists, how many times your viewers started watching a playlist, the average time they watched, and more.
You can access data starting from 1 February 2014. Check out channel and network-level stats by searching for a playlist directly or selecting the "Playlists" view.
Find out more in our Help Centre and explore the new data today. As always, you can leave feedback on this feature via the “Feedback” link in the left sidebar or drop us a comment in the YouTube Analytics Google+ community.
And if you want to learn more about getting the most from playlists, take a look at these expert tips from Vsauce2’s host, Kevin Lieber.
Ted Hamilton, YouTube Product Manager, recently watched Russian Roulette: The Invasion of Ukraine

Thursday, February 27, 2014

More love for playlists and a new look for YouTube

The way you watch YouTube keeps changing, so we’re making a few tweaks to YouTube to keep up with you. Starting today you’ll see some changes to make it easier to find what you want to watch on YouTube and collect playlists to watch again and again.
Like a playlist, watch it from anywhere
Want to quickly find your playlists or save Aloe Blacc’s favourite music videos playlist? Your guide now has all of the playlists that you’ve created, as well as playlists from other channels that you’ve liked. If you make a playlist, you’ll also see a new page that makes editing easier. And if you’re looking for new playlists to check out from your favourite channels, check out the new playlist tab on a channel like this one from YouTube Nation.

We moved!
YouTube now has a centre-aligned look, fitting neatly on any screen size, and feeling similar to the mobile apps you’re spending almost half your YouTube time with. You can quickly flip between what’s recommended and popular in “What to Watch” like Postmodern Jukebox’s Timber, and the latest from your subscribed channels like iamOTHER in “My Subscriptions”, with both options now front and centre. Click the guide icon to the right of the YouTube logo at any time to see your playlists, subscriptions and more.

To learn more, please visit the Help Centre.

Yining Zhao, Web Developer, recently watched “18 Great Books You Probably Haven't Read

Wednesday, February 19, 2014

Keeping YouTube Views Authentic

YouTube isn’t just a place for videos, it’s a place for meaningful human interaction. Whether it’s views, likes or comments, these interactions both represent and inform how creators connect with their audience. That’s why we take the accuracy of these interactions very seriously. When someone tries to beat the system by artificially inflating view counts, they’re not just misleading fans about the popularity of a video, they’re undermining one of YouTube’s most important and unique qualities.

As part of our long-standing effort to keep YouTube authentic and full of meaningful interactions, we have started to periodically audit the views that a video has received. Whilst in the past, we would scan views for spam immediately after they occurred, starting today we will periodically validate the video’s view count, removing fraudulent views as new evidence comes to light. We don’t expect this approach to affect more than a minuscule fraction of videos on YouTube, but we believe that it’s crucial to improving the accuracy of view counts and maintaining the trust of our fans and creators.

As YouTube creators, we ask you to be extra careful when working with third-party marketing firms; unfortunately some of them will sell you fake views. If you need help promoting your video, please review our posts about working with third-party view service providers and increasing YouTube views.